About the project

This was a sponsored studio competition at College for Creative Studies in 2022. The brief was a for a new kind of recreational vehicle with a focus on fun for low temperature environments. A 1+1 electric vehicle in the footprint of a standard ATV, for outskirts and urban use. The aspiring inspirer is the key user description who is active within their community who needs a vehicle who can assist in their endeavors with a fun and easy controllability. The Unique Roving Utility offers a do-anything experience for the essentialist who carries with them all they need. It is a low cost and high reward vehicle with all that's needed for a day out in freezing temperature.