Toyota Hoko Concept

About the project

Toyota Hoko Concept (Unofficial) Design in motion, technology on the move. The Toyota Hoko Concept is a vehicle designed for those who never stop: traveling creatives, videomakers, digital nomads, and tireless dreamers. This futuristic SUV was born from the idea of combining mobility, creativity, and technology-becoming not just a means of transport, but a true mobile studio on wheels. The name Hoko (7) in Japanese means "spear" or "spearhead" — a symbol of direction, precision, and forward movement. It's a tribute to those who see travel not as mere movement, but as a conscious choice to go beyond, to explore, to document the world with fresh eyes. Inspired by travel as a lifestyle, the silhouette of the car is fluid yet bold, with smooth lines reminiscent of desert dunes and a front LED strip that evokes the horizon of a constant sunrise. The compact yet sturdy design is ideal for navigating both urban environments and wilder landscapes with equal elegance. Traditional side mirrors are replaced by 180° rotating cameras-perfect for dynamic filming and safe driving. Inside, the cabin is designed as a space for work and creation: equipped with an advanced Al system, it allows for the generation of 3D models and video reconstructions of the places visited, combining GPS data, photographs, and footage captured along the way. Everything can be edited directly on board through an integrated interface between the central display and a powerful onboard computer. One of the most surprising features of the Toyota Hoko is its ability to transform into an outdoor cinema. A hidden projector in the front bumper can screen films or series onto a rollable panel stored in an internal compartment, easily set up in front of the vehicle during a stop-perfect for a night under the stars or a break after a long day of shooting. In a professional context, the vehicle can also function as a camera car, thanks to its stability, smart tracking systems, and high-definition side cameras-making it ideal for dynamic shots during film or TV productions. The Toyota Hoko Concept is more than a car: it's a travel companion, a creative studio, a cinema, and a rolling vision of the future of connected mobility. Full CGI 3D Model and render: Blender 3D